We're back with another edition of The Send It Daily

Counterfeit mountain bike components are on the rise - The Send It Daily - 264

Counterfeit mountain bike components are on the rise - The Send It Daily - 264

Our goal is to be the best email you open 5 days a week. We hope we nailed it today with one of the best bike porn segments yet, the Bergs bombing big mountain lines, grand theft auto for bike components, and so much more. LET'S SEND IT👇

Photo of the Day

The Bergs just went full send in...Antofagasta?

Yeah, we had to Google it too. (Spoiler: it’s in Chile, not a new flavor of La Croix.)

Hannah Bergemann hit some big mountain lines that make our big weekend rides look like a stroll through IKEA.

Keep it coming Bergs. Next stop, geography class for us. 🌎

📸 Bartek Wolinski behind the lens.

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Video of the Day

Gabriel Wibmer launched a new shoe which means another edit from the magician on two wheels.

Thats two edits in less than two weeks! If dropping signature kicks means more edits like this, we’re all for it.

Gabriel, if you’re reading this, maybe think about releasing a hat, a pair of socks, or even a toothbrush. We’ll take whatever you’ve got.

Key moment: 1:44 is absolute magic on a bike.

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Industry Update

Counterfeit mountain bike components are on the rise 📈

Counterfeit bike parts are popping up faster than e-bikes on an XC climb, and they’re as sketchy as that dude who insists his $500 carbon frame is "totally legit."

These knock-offs don’t just wreck your ride; they can literally wreck you—think handlebars snapping mid-huck. The culprits? Dodgy online stores and shady distributors blending real parts with fakes like a bad smoothie.

Pro tip: if the deal looks too good (or the website has more typos than your group chat), it’s probably sus. Stick with trusted shops unless you’re cool with your "Shimurnos" falling apart on the first ride.

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Bike Porn

A hardtail in 2024? Yeah, we’re surprised too.

But when it looks this good, how could we not feature it? Today’s dream build takes us on a world tour—straight to Croatia, where Sinisa (@pixilate_d) turned a steel Honzo ST into a rolling work of art.

This build is like a bike nerd’s scavenger hunt:

Fresh new parts? ✅
Repurposed components from the spares bin? ✅
A bottle cage found in Singapore?! ✅ (Talk about global supply chain goals.)

Big shoutout to Mislav Žabarović for the photos.

Got a bike that makes your friends drool? We wanna see it! Shoot us an email at editorial@thesenditdaily.com, and maybe your ride will be the next superstar.

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Trail of the Day

Rupert - Alice Lake & Highlands Squamish, British Columbia

Gary McFarlane strikes again! This trail is a certified banger, serving up a perfect balance of fun and flow. It’s an easy black, but don’t worry—there are plenty of 'chicken line' options for those moments when you’re feeling a little less sendy (yep, they’re all signed).

What makes this trail so rad is the variety: you’ve got a bit of everything—cross-country cruising, grippy rock slabs, downhill rips that’ll make you whoop, and even some quirky woodwork to keep things spicy. It’s a little sampler platter of mountain biking goodness. Get out there and give it a rip!

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Laugh of the Day

We love it when bike debates get 🔥

Watch here

That’s all for today folks! Get sendy out there for us. We’ll see you all tomorrow 🤙

For the ❤️ of two wheels.

We write The Send It Daily Monday - Friday (we’re out riding on the weekends). We do not proofread our material before sending and did not get A’s in English.

Our mission is simple: To advocate and bring awareness to the athletes that Send It and the media teams that capture it.

If you’re looking to feature content on The Send It Daily, reach out to editorial@thesenditdaily.com.

For more information, visit us at thesenditdaily.com